Free Admission

We're excited that you're coming to see us!

Hallmark Visitors Center entrance

The Hallmark Visitors Center is located in the Crown Center complex, in downtown Kansas City, MO. It offers something for everyone.  We welcome you to spend a few minutes or stay all day.

Admission is free. Reservations are required for groups of 15 or more.  Please complete the online form to reserve your group visit.

The Hallmark Visitors Center is situated all on one level and tours are self-guided. Our hours of operation are listed below.

2017 Closures:

September 3 - October 1(Labor Day and exhibit updates)*
November 23 (Thanksgiving Day)
November 27 (Training)
December 25 (Christmas Holiday)
December 26 - open 12:00-4:00 p.m.
January 1, 2018

*Dates subject to change.


To find us, visit our Maps & Directions page. For more details, please view our Frequently Asked Questions, call 816-274-3613 or complete our Contact Us form.




Hallmarket: A Hallmark Art Fair

Enjoy a chance to experience the creative passion that flows throughout the Hallmark community.
Saturday, September 16, 10:00-5:00 pm on the Crown Center Square, 2450 Grand Blvd. 


The Hallmark Visitors Center will be closed September 3 - October 1, reopening on Monday, October 2 at 9:30.

See our Closure Schedule